The Art of David Sims

The exotic concepts that British photographer, David Sims creates is probably one of the reasons he is one of the most popular fashion photographers around.

From dark and mysterious, to light and fanciful, Sims captures an illusory world where fashion seems to be more than fabric or style, but a way of existing.  If you’ve flipped through fashion mags like W, Harper’s Bazaar, or Vogue you’ve most likely come across a David Sims photo or two. From Calvin Klein to Pepsi to Nike to, my favorite, Benetton, Sims is one versatile photographer.

via CyanaTrendland